Dr.  Nidhi Gupta

Dr. Nidhi Gupta

AloeMaa

“As a teenager when I read inspirational stories about young entrepreneurs making it big with their will power, I knew what I wanted. I started thinking about pursuing entrepreneurship back in 2016. Post my M.D. When I saw the lacunae in the industry, there was a lack of natural and organic products, more so for children as their skin barrier is not developed.I felt we needed more natural and efficient products. Sourcing of the best and natural ingredients for our products in the right proportions to make the best possible formulations was a huge challenge.We did intensive testing of our formulations and after multiple iterations arrived at the final product. We partnered with multiple doctors for testing of our products to get feedback. The whole process was quite difficult to get through.We have now successfully launched our brand and have medical professionals on-board for verified guidance. We also have active community engagement where we engage our members for peer support.”

State : Delhi

Gender : Female

Sector : Healthcare

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