Rashmi Arjun Mali

Grocery and Beverage store

Rashmi Arjun Mali used to run a cold beverage store in Nandurbar. Her business was affected adversely during the pandemic as people stopped consuming beverages. Her situation was further aggravated as her husband fell ill due to a family feud, and she lost ownership of the store. With help from Chaitanya and the SHG/federation, Rashmi underwent financial literacy training. After that, she gradually developed the confidence to restart her business. Chaitanya helped her avail a loan of INR 1,00,000 from ICICI Bank and an additional INR 50,000 loan from the federation. She has been able to acquire a shop on the highway and named it - the New Gitanjali Cold Drinks shop. The shop is doing exceptionally well. Gitanjali is now making plans for business expansion. Earlier she was procuring cold drinks from external vendors/suppliers. Now she has also installed her cold drink machine with 50 litres capacity.