Viraasat Ventures (vinusto.in) Pvt. Ltd.
Anshula Yuvaraj, Founder of vinusto.in (Viraasat Ventures Pvt. Ltd.) Anshula Yuvaraj’s company makes & markets handloom apparels on their own platform, www.vinusto.in. Anshula is a story of Purpose. A business where purpose shapes the business Model and is integral to the business. Anshula quit her corporate job after 23 years of career as HR Leader for one of the largest SBUs of an IT Major! Her SBU had over 40,000 employees and own HR team of 90. It indeed takes both conviction and courage. Anshula’s journey started with 20 weavers and a young girl as fashion designer! The business however, wasn’t about selling clothes as its primary objective. It always been about identifying, nurturing and giving a substantial portion of the profits back, to the craftsmen from handloom clusters in India, including Chanderi in MP and Sambalpur in Odisha, known for their handlooms! Started in 2018, Anshula’s story of Purpose now has 150 weavers & craftsmen, 10 employees and an out-sourced production house. In fact, the young fashion designer has now been empowered as an Equity stake-holder! Recently, Legendary fashion house Ogaan and super-Unicorn Nykaa have her apparels on their platforms.
State : Uttar Pradesh
Gender : Female
Sector : Textiles & Apparel